For every new blogger, this is an inevitable dilemma; which of the two biggest blog hosting websites to pick? WordPress and Blogger are both very good at what they do, but subtle differences make blogosphere split in two poles. These differences appeal to each blogger differently; while one feature caters to marketing bloggers’, it may seem unnecessary and cumbersome to casual bloggers. So, let’s analyze the following points of difference of WordPress and Blogger.
Most bloggers would say that WordPress is a clear winner when it comes to search engine optimization. But the real question you must ask yourself as a blogger is, how much SEO is needed to catapult your blog into the first page of blog searches. First of all, there are several Blogger entries in the top search results, even though the Google owned blog hosting site does not ask for keywords and meta-tags for simplicity. This does not affect search results, at least Google search results because it does not take into account meta-tags and keywords. But if you are a marketing blogger, you would certainly need to pepper your posts with keywords. For that, a blog built with WordPress CMS is ideal. Even the URLs of individual posts in WordPress are based on the post title, making it more SEO friendly than Blogspot posts which assign numbers and letters in post URLs.
Blogger does not have an entire version of the website dedicated to mobile phones and small screen browsers. You can navigate the help page and send posts by SMS or MMS, but who are we kidding- that is not how any blogger would like to post. On the other hand, WordPress can be accessed through m.wordpress.com. If you use Smartphones, you will find a number of third party apps that allow blogging on both platforms easily.
When two or more members are involved in a blog, especially in a marketing blog, it is important to define their boundaries and editing powers in the blog. While Blogger offers only two choices (Administrator and Non-administrator), WordPress lets you create separate accounts for Editors, Authors and Contributors. For blogs that regularly publish content, WordPress is thus better.
Static pages are important to every blogger. WordPress allows you to create as many static pages as you want. But Blogger is a bit tricky with static pages. For one, it lets you create only twenty such pages. Moreover, it is difficult to position the static page as homepage because you have to edit the HTML template of the blog in order to do so. For beginners and those with no knowledge of HTML, that is cumbersome.
For casual bloggers who are not concerned about garnering more traffic, Blogger and its simplicity is idea. But for more serious bloggers who want to feature their posts in the A-list of blogs, WordPress is more equipped and professional. So, the verdict will be dictated by individual bloggers and their interests.